The Life and Culture of Kicks

Yeezy Wants His Own Sneakerline???

Nike x KanyeWest Air Yeezy back in Feb 2008

(I remember at first I thought this was a bad idea)

(YES I WAS WRONG LMAO)

Whaaaaaattttt????

“I wish Nike would give me a deal, I wish Louis would give me a deal. Since that hasn’t happened yet, I am in the process of making my own company from scratch to put out to my people.”

I have to see this. As for not giving Kayne a shot for his own line, that was probably a bad move for Nike who usually makes good moves, but I guess time will tell.


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